After watching many auctions pass on Ebay one particular domain stuck out for me so I put in a few last minute bids. A double premium letter, with two single non-premium letters LLLL.com. Alas my bid of $20 didn’t secure the name when the aution finished at $20.22. That was on the 19th November 2007. To my surpise I saw the name listed for sale on Namepros two days later on the 21st November 2007. An eagle eyed domainer flipping the odd LLLL.com for a small return. To my amazement the Namepros auction continued for two more days and the name in question sold for $33. Thats more that a 30% ROI in just 4 days. Although some may say that the time taken for this small gain wouldn’t be worth the effort I’m trying to decide whether this was just fluke or another indication that LLLL.com prices are still on the increase. In any case, I think its good news for the flipper and excellent news for any quad letter domain investor.
During the LLLL.com buyout the only domains left to hand reg were those that included the letters, Q, X and Z. This would mean that by elimination these three letters are considered the worst letters to have in any LLLL.com combination. However, many people consider the following set to be all bad letters: JKQUVWXYZ. Of course it really does depend on the circumstances though. A pronounceable name such a ZUKU.com or QUVY.com would be highly sought after even though these names contain all bad letters. And we can’t forget that although to the Western market these letters are not desirable, in the Asian market these letters are used a lot more frequently.
Although the LLLL.com market prices have risen quite substantially in the past few weeks there are still many bargins to be had if you look in the right places. Its a case of searching out every nook and cranny of the domain marketplace to find those hidden gems. Now I wouldn’t go as far as saying the four names I picked up today are special but they are certainly not to be sniffed at. Although all have only 1 or 2 premium letters, two of the names have double letters and at just over $6 per name it just goes to show that if you are considering entering this market, or want to expand your portfolio as cheaply as possible, there are still bargins to be snapped up if you are in the right place at the right time!
After venturing onto Ebay after what seems to be months not weeks, I was pleasantly supprised by the number of LLLL.com domains being offered at auction today. It gave me an opportunity to really study the marketplace from another perspective although its difficult to ascertain who is buying and who is selling on Ebay but it seems the majority of LLLL names are selling at reseller prices. I counted over nearly 100 LLLL.com auctions and of those 100 most names were reaching approximately $10-$20 each. Nothing to get excited about I hear you cry… well, yes and no, although we are not seeing the dizzy heights of LLL.com territory this market niche is very much in its infancy but the average price of a random LLLL.com domain in October was $5-$10 which means we are already seeing a steady increase in value even for names of a low quality.
Up until the middle of 2007 my portfolio has consisted of domains mainly of the .co.uk variety but on 2nd November 2007 when the LLLL.com buyout occurred I turned my sight to the US market. Since that day I have been building a portfolio of four letter domains (or quad letter domains as I like to call them). I have so far invested a large amount of money in this market and see a growing interest in what appears to be the ‘next big thing’ with domain speculation and investors. I intend to write about my experiences in what appears to be a rapidly growing and expanding sector of the .com market.